Alex Pugh, Investment writer | Author profiles at Freetrade

Alex Pugh

Investment writer

Alex Pugh is an Investment Writer in Freetrade’s External Affairs team. A former financial journalist, he covers macro trends, investor behaviour, and the ideas shaping markets. He writes Freetrade’s Weekend Read, exploring the weird, wild, and wonderful of finance and investing.

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Learn

November 5, 2026

What is an IPO?

Find out what an IPO is, why companies go public, and how an initial public offering works, from setting the share price to the start of trading.

What is an IPO?

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Learn

November 5, 2026

Why can’t I buy IPO shares as soon as the market opens?

Why new shares don’t always trade as soon as the market opens, and what happens on the first day of trading in the UK and US.

Why can’t I buy IPO shares as soon as the market opens?

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Learn

November 5, 2026

IPO vs direct listing vs SPAC: how companies go public

Compare the three main ways a company can go public: a traditional IPO, a direct listing, and a SPAC merger, and what each one means for investors.

IPO vs direct listing vs SPAC: how companies go public

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Learn

January 16, 2026

How Freetrade complies with FCA rules to protect your money

Find out how Freetrade protects your cash and investments under FCA regulation, including client money segregation, custody structures, and client assets oversight.

How Freetrade complies with FCA rules to protect your money

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Learn

January 16, 2026

What if Freetrade goes bust?

If Freetrade became insolvent, learn what happens to your cash and investments, how FCA customer asset rules work, how long recovery may take, and when FSCS applies.

What if Freetrade goes bust?